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10 tips for QR codes at Trade Show Booths + 3 bonus ideas

If you feel your audience is a tech-friendly group and thus decide to add QR codes to your trade show exhibit graphics, then do these 10 things: Don’t assume your audience knows what a QR code is. If...

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Trade Show Displays: why the audience demands more

After spending more than a decade of my professional life attending all forms of trade shows and association events, I am perplexed by the consistent lack of evolution in what a trade show display is...

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Trade Show Displays and 3 essentials you need to have

Having attended several trade shows in the past month covering outdoor gear, military development, and corporate training – our team is constantly intrigued by common elements being left out of the...

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Trade Show Budget – where do you fit in?

One of the biggest questions we receive from executives is ‘where do we fit in?” Depending on your organization, the planning and budget requirements of a trade show could be owned by product managers,...

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Image may be NSFW.
Clik here to view.

Social Media Security – is your event social and secure?

If you manage or attend events regularly, this is an important topic to educate your community on. One of my professional niches is understanding new types of security and privacy concerns regarding...

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Event Hashtags – a guide to using them

Hashtags would seem like they aren’t terribly complex, but what if you don’t know what a Hashtag is or have never setup a business strategy using one? This guide covers event hashtags and why it makes...

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Image may be NSFW.
Clik here to view.

Audience Engagement & Community Management

Managing an event isn’t just about handling items on the day of the show, but knowing how to make an amazing experience before, during, and after. This is the key to audience engagement and community...

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Google Maps Indoors, Trade Show Marketing 101

The problem with events isn’t a lack of tools, but the consistent issue of having a ‘missing ingredient’ that links together fairly straight-forward processes. Today we are going to focus on entirely...

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6 Reasons to have a Social Event Strategy

Before jumping right into some of the business reasons for having a social event strategy, I want to address the time frames that digital media bring to the event owners table. The basic scenario of...

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40+ Social Media Tools for Trade Shows

For everyone planning, promoting, or managing an event there is one necessity… discovering new ways of being more efficient. The problem is that social media tools are coming out at an amazing pace and...

View Article

10 tips for QR codes at Trade Show Booths + 3 bonus ideas

If you feel your audience is a tech-friendly group and thus decide to add QR codes to your trade show exhibit graphics, then do these 10 things: Don’t assume your audience knows what a QR code is. If...

View Article

Trade Show Displays: why the audience demands more

After spending more than a decade of my professional life attending all forms of trade shows and association events, I am perplexed by the consistent lack of evolution in what a trade show display is...

View Article

Trade Show Displays and 3 essentials you need to have

Having attended several trade shows in the past month covering outdoor gear, military development, and corporate training – our team is constantly intrigued by common elements being left out of the...

View Article


Image may be NSFW.
Clik here to view.

Trade Show Budget – where do you fit in?

One of the biggest questions we receive from executives is ‘where do we fit in?” Depending on your organization, the planning and budget requirements of a trade show could be owned by product managers,...

View Article

Image may be NSFW.
Clik here to view.

Social Media Security – is your event social and secure?

If you manage or attend events regularly, this is an important topic to educate your community on. One of my professional niches is understanding new types of security and privacy concerns regarding...

View Article


Event Hashtags – a guide to using them

Hashtags would seem like they aren’t terribly complex, but what if you don’t know what a Hashtag is or have never setup a business strategy using one? This guide covers event hashtags and why it makes...

View Article

Image may be NSFW.
Clik here to view.

Audience Engagement & Community Management

Managing an event isn’t just about handling items on the day of the show, but knowing how to make an amazing experience before, during, and after. This is the key to audience engagement and community...

View Article


Google Maps Indoors, Trade Show Marketing 101

The problem with events isn’t a lack of tools, but the consistent issue of having a ‘missing ingredient’ that links together fairly straight-forward processes. Today we are going to focus on entirely...

View Article

6 Reasons to have a Social Event Strategy

Before jumping right into some of the business reasons for having a social event strategy, I want to address the time frames that digital media bring to the event owners table. The basic scenario of...

View Article

40+ Social Media Tools for Trade Shows

For everyone planning, promoting, or managing an event there is one necessity… discovering new ways of being more efficient. The problem is that social media tools are coming out at an amazing pace and...

View Article
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